December 28, 2021

Non-Fungible Tokens – The New World Of Digital Art

November 16, 2021

How does Amazon beat its competition?

November 2, 2021

Transforming the Indian village economy

September 21, 2021

The fall of Myspace and the rise of a multibillion-dollar corporation, Facebook

September 10, 2021

Rise and Fall and Rise of the Cruise Industry – The Pandemic Overview

May 14, 2021

The Big Shift: Traditional Marketing vs. Customer-centric Marketing

In a world where the importance of digital is overtaking all other forms of communication, marketing is also shifting its base online to reach out to […]
April 26, 2021

Getting the BIG Picture – CMOs should get a marketing mentor

Modern-day competition in a quick information-backed regime is only forcing sales and marketing managers to transfer accountability down the line. While job descriptions suggest ‘management’, managers […]
April 19, 2021

Here’s What CMOs Should Do to Increase Their Market Share

Traditional marketing used expansion strategies as primary tools for revenue growth. But with looming concerns of recessions and unfavourable market conditions, CMOs are forced to rethink […]
December 3, 2020

An Essential Component For Any Company: Solid Customer Acquisition

Over the last years, the cost of attracting new customers has risen.  Marketing is becoming more costly. Consumers are becoming more skeptical, which is why brands […]